Google’s Conversational Actions allows developers to create products for smart screens like the Nest Home Hub. This platform was introduced by the tech giant five years ago and now the company is planning to replace it with App Actions as the company deems the latter to be the right way to move forward in the smart assistant space. Google is planning to retire Conversational Actions within June 2023 which is behind the Nest Home Hub’s Stories and Games feature. This feature can play games with users or can also read a story to them (like a bedtime story).
According to a report by XDA Developers, Google has decided to go with App Actions as the company thinks this is the “best path forward for delivering the biggest ROI for developers.” Moreover, Google has also mentioned that it has taken the decision based on analytics and feedback from both users and developers.
Users’ and developers’ reactions to Google’s decision
According to the report, users think voice-first is a great addition to the world of technology, however, it is not as compelling as the other familiar ways that are regularly used to interact with the services and apps.
Meanwhile, developers think that it’s challenging to create a voice experience using conversational actions as a standalone product. They even added that every time they have to develop a standalone product they have to start from scratch.
How App Actions is better
Google introduced App Actions in 2019 which allowed Google Assistant to perform actions from within another app. This platform allows users to ask Google Assistant to check on deliveries or even send money. Moreover, with this, developers don’t have to start from scratch as it offers a framework to build a better voice experience using the app they already know.
The report also mentions that Google is planning to expand App Actions across other Android form factors for developers to have Assistant interactions on phones, tablets, watches, cars and more.
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